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Workshops & Clinics ORLANDO, Fla. (May 10, 2004) – Five dreamers will challenge reality and risk exposure on national television in the hopes that The Golf Channel’s appointed experts will breathe new life into their golf games. This is the basis of The Golf Channel’s newest original series, the Natural Golf Makeover Challenge, premiering June 21 at 10:30 p.m. ET. Hosted by The Golf Channel’s Vince Cellini, the series will feature five recreational golfers from cities across the United States who have raised their hands and asked for help from makeover “gurus” in the areas of swing instruction and course management, fashion, fitness and motivation. University of South Carolina Head Football Coach Lou Holtz has the task of putting the participants into the right frame of mind and providing the motivation for the grueling makeover process. A team of swing experts from the Natural Golf Corporation – led by Ed Woronicz – will provide the instruction and strategies to help lower their scores. Fitness guru Kelly Blackburn, who works regularly with PGA TOUR and Champions Tour pros, will get them in game shape, and Golf Digest’s Mr. Style, Marty Hackel, will take to task their golf fashion sense – reworking their wardrobe and offering tips for looking good on the links. The participants include: “Wild” Bill Cannon, 50, from Winchester, Calif., is a Vietnam War veteran who rides a Harley Davidson motorcycle and looks the part. He is a married father of three with a 24 handicap, who says friends, no stress and beer keep him playing, but work, kids and money keep him from improving. Ken Dashow, 46, from New York, N.Y., is an 18 handicap who lives with his wife in the city and hopes one day to break 80. He works as a disc jockey on one of New York’s popular classic rock radio stations and says of his fashion sense, “If it’s not ripped, I put it on.” Summer Davidson-Jones, 29, from Austin, Texas, is a stay-at-home mother of three with a 22 handicap. Although she plays once a week, she hasn’t had the time to improve her game, especially her putting stroke. She claims the main reason she wanted to become a makeover candidate was to one day beat her husband at 18 holes. Kevin Odberg, 27, from Hartford, Conn., consistently shot in the 70s when playing for the golf team at Winona State University in Minnesota, but now says he’s lucky when he breaks 90. This former class clown and current marketing executive says he wants to relive past glory and beat the “evil” goalie on his recreational hockey team. Ralph Sanzeri, 42, from Martinez, Calif., wonders how he can be so bad at golf, yet still love the game. When not on the beat as a police officer for the city of San Jose, this 15 handicapper is on the course but disappointed with the results. Claiming to have learned his golf swing from playing baseball, Sanzeri hopes to improve his iron play, saying “I can’t hit a green to save my life.” And, at 5’10”, 275 pounds, fitness will come into play. Viewers of the Natural Golf Makeover Challenge will get to know each participant on and off the golf course. Producers followed the participants over an eight-week period – both as a group and individually in their hometowns – as they worked with the gurus and on their own to pursue the goals each set out for him/herself at the beginning of the series. “It has amazed me to see the differences in each participant’s golf game, attitude, and look,” says show producer Jeff Muddell. “This was a dream-come-true for our ‘five-some.’ We gave them the resources to improve their entire golf game. Not too many people have that had that kind of opportunity.” Muddell says there were many challenges for the participants along the way. “They represent a big cross-section of golfers everywhere. Viewers will definitely relate to them, live vicariously through them and cheer for them. That is what makes the ‘makeover’ genre so popular, and that is what will make this series so enjoyable, as well.” – 30 – For more information, please contact Dan Higgins at 407-355-4018.
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